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History
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History

Our roots go back to the foundation of Neysun Shargh Co. in Mashhad, Iran in 1959. Initially, Neysun obtained the exclusive right to bottle Canada Dry beverages for the eastern territories. Today, Neysun has expanded on its beverage experience and is now an exclusive Pepsico & 7UP bottler, again for the eastern territories.

Other small and large manufacturing units were soon to follow, and finally in 1989 Dina Food Industries was established which was the pioneer in developing the potato chips and snacks food market in Iran. As a result, DFI products have grown to dominate the market in terms of volume and market share. Even the most remote and desolate loaction is not unreachable as our products can be found literally all over the country. No other snack brand offers the full range of all snack specialties. Our slogan of “Good Taste of Moments” combines the company and its brands to simply explain human natural desire for good and hearty snack food and drinks. It is our aim to serve this demand as well as possible, Today and in the Future.

Over the years the Company has branched out its operations into several separate manufacturing and servicing entities, including producing powder cheese, carton manufacturing, aluminum cans, freight forwarding and logistics, and a national FMCG distribution network.